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Global News
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FranConnect Appoints Austen Asadorian as Chief Revenue Officer

Hospitality and restaurant technology executive joins the company to fuel its next phase of growth

HERNDON, Va., September 27, 2023 – FranConnect, the leading provider of sales, operations, and marketing technology to franchises and multi-location businesses, announces the appointment of Austen Asadorian to its executive leadership team as Chief Revenue Officer. Asadorian will oversee FranConnect’s global go-to-market and revenue organization, including new customer acquisition, customer expansion, new market development, pre-sales consulting, and revenue operations, bolstering FranConnect’s continued year-over-year growth.

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FranConnect Expands Global Presence, Launching in Australia & APAC, and appointment of General Manager, A/NZ

SYDNEY, May 24, 2023 — FranConnect, the leading franchise and multi-location management software provider, is excited to announce its expansion into the A/NZ and APAC markets. This marks an important milestone for FranConnect as it continues to grow its global footprint on the heels of its strategic acquisition of World Manager. Under the consolidated company, FranConnect offers the most comprehensive franchise and multi-location management solutions to franchisors and multi-location businesses in the market globally.

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EY Announces Gabby Wong of FranConnect as an Entrepreneur Of The Year® 2023 Mid-Atlantic Award Finalist

Entrepreneur Of The Year celebrates ambitious entrepreneurs who are building bolder futures

(HERNDON, Virginia) April 28, 2023 – Ernst & Young LLP (EY US) today announced that Gabby Wong, CEO of FranConnect was named an Entrepreneur Of The Year® 2023 Mid-Atlantic Award finalist. Now in its 37th year, Entrepreneur Of The Year is one of the preeminent competitive business awards for transformative entrepreneurs and leaders of high-growth companies who are building a more equitable, sustainable, and prosperous world for all.

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FranConnect Reports Record Customer Growth and Expanded Partnerships Globally in 2022

Leading Provider of Franchise and Multi-location Management Solutions Nearly Doubled its Customer Base through Strategic Acquisition and Investments in Technology Enhancements

(HERNDON, Virginia) February 8, 2023FranConnect, the leading provider of franchise and multi-location management solutions for driving success in sales, operations, and marketing, proudly announces key milestone achievements in 2022 that have propelled its growth, customer experience, and innovation trajectory. FranConnect expanded partnerships with over 100 brands and welcomed over 120 new franchise brands and multi-location businesses to its customer base, including Pet Valu, KOA, and Mathnasium. With more than 1,500 brands and 350,000 units worldwide relying on its solutions, FranConnect maintains its position as the “gold standard” and only platform helping multi-unit and franchise organizations achieve their business goals across all areas of their operations from supporting the brand to the owners and frontline employees.

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FranConnect Announces Acquisition of World Manager

Acquisition brings advanced learning management, owner and employee engagement offerings to franchise, retail and multi-location businesses and expands FranConnect’s customer base to 1500 brands worldwide

(HERNDON, Virginia) August 30, 2022— FranConnect, the leading provider of franchise management solutions for driving success in franchise sales, operations, and marketing, announced today it has acquired World Manager, a global provider of learning management and front-line employee engagement solutions to multi-location businesses. This acquisition marks a significant milestone for FranConnect in creating the industry’s only platform that helps franchise brands and multi-location businesses manage growth and operational success, end-to-end, from the brand to ownership groups and front-line employees. With this acquisition, FranConnect’s customer base is approaching close to 1500 brands and multi-location businesses worldwide and reaches over 350,000 locations and franchise units.

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FranConnect Continues Its Investments in Market Expansion with Appointment of Lorena Garcia as SVP of Marketing

SaaS marketing veteran brings more than 20 years of B2B marketing experience to leading franchise management software provider

HERNDON, Va., May 10, 2022 /PRNewswire/ — FranConnect, the leading provider of franchise management solutions for driving success in franchise sales, operations, and marketing, today announced the appointment of Lorena Garcia to its executive leadership team as the Senior Vice President of Marketing. Garcia will be responsible for the entire end-to-end marketing function at FranConnect, including driving growth through innovative and scalable practices in account-based marketing, lead generation, market analysis, customer segmentation, digital marketing, and brand stewardship.

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