Franchise Development
Franchise OKRs: How to Set Objectives and Key Results With Franchisees
Learn how franchisors can use objectives and key results to align franchisees around measurable priorities, distinguish KPIs from initiatives and build a practical review…
Franchising Trends: Stay-at-Home Customers
There are many examples of franchises that found success in 2020 as a result of the trend toward spending more time at home.
How Franchisors Can Refine their Value Proposition for 2021
Franchising historically expands after economic downturns, as entrepreneurs look to be their own boss or pursue the American dream.
Franchise Email Marketing: How to Nurture Candidates Across the Buyer Journey
Learn how franchise development teams can use email to educate, nurture and re-engage candidates with stage-based messaging, clear calls to action and measurement tied…
Franchise Budget Planning: How Ready Are Your Locations?
Assess how prepared your franchise system is for unit-level budgeting and planning, and identify the practices that support stronger forecasting and profitability.
Franchisee Budgeting & Planning: How to Build Better Unit-Level Forecasts
Learn how franchisors can help franchisees build more useful budgets and forecasts by connecting sales drivers, controllable costs, KPIs, scenarios and regular performance reviews.
