Franchise Marketing
Salon & Spa Franchise OKRs: Examples for Utilization, Revenue and Retention
Use these salon and spa franchise OKR examples to turn KPI gaps into measurable improvement plans across treatment utilization, retail mix, repeat guests, employee…
Fitness Franchise OKRs: Examples for Membership, Retention and Utilization
Use these fitness franchise OKR examples to turn KPI gaps into measurable improvement plans across lead conversion, member retention, utilization, customer experience and unit…
Restaurant Franchise OKRs: Examples for Sales, Labor, Service and Retention
Use these restaurant franchise OKR examples to turn KPI gaps into measurable improvement plans across sales, labor, food cost, service, retention and employee readiness.
Franchise Email Marketing: How to Nurture Candidates Across the Buyer Journey
Learn how franchise development teams can use email to educate, nurture and re-engage candidates with stage-based messaging, clear calls to action and measurement tied…
Franchise Recruitment Website Audit: How to Improve Qualified Leads
Learn how to evaluate a franchise recruitment website for messaging, conversion paths, candidate experience and lead quality so development teams can generate stronger opportunities.
Franchise Lead Generation: 5 Development Tactics to Increase Qualified Leads
Use five franchise development tactics to improve lead quality, strengthen targeting and create more qualified opportunities for the sales pipeline.
