Kelsey Smith

FranConnect Recognized by DCA Live as one of the 2023 Red Hot Companies
FranConnect Recognized by DCA Live as one of the 2023 Red Hot Companies

Franchise CRM Software: How to Manage Leads, Candidates and Development Pipelines
Learn how franchise CRM software helps development teams manage lead sources, response time, qualification, nurturing, FDD workflows, discovery day and pipeline conversion in one…

Franchisor-Franchisee Communication: How to Build Trust and Reduce Operating Friction
Build stronger franchisor-franchisee communication with clear channels, defined ownership, accessible information, regular feedback and transparent follow-up across the franchise lifecycle.

Frontline Employee Training: How to Build Readiness Across Locations
Frontline employee training should prepare people to execute the brand standard where the work happens. Learn how multi-location businesses use mobile learning, role-based paths,…





