Benchmarks for every stage of franchise growth
FranConnect research shows where the franchising industry stands, from first inquiry to the open, performing unit. Every benchmark is built from recorded activity across hundreds of franchise brands.
- The session slides and a one-page summary of what top-performing brands do
- Industry benchmarks for every stage of franchise growth
- What top-performing brands do differently
- New research as it is published
Request Benchmark Reports
Tell us where to send the benchmarks. We’ll also email you the FLDC session slides and a one-page summary of what top-performing brands do.
Latest research
The newest reports from FranConnect research.
2025 Franchise Sales Index
How the industry converts candidates into signed franchise agreements.Includes lead-to-agreement conversion, results by lead source and development trends.
Read the reportFranchise Growth Benchmark
How signed franchise agreements become open, growing units.Includes openings, closures and net unit growth, units sold and not yet open, and transfers and resales.
Request reportField Operations Benchmark
How franchisors support open units through field visits, coaching and training.Includes field visits per unit, how field time is spent and training completion.
Request reportFranConnect research draws on anonymized, aggregated activity from brands on the FranConnect platform. No brand is identified. Each report states the brands and period it covers. Findings are for informational and comparative purposes.