This collaboration created an integrated solution to help franchise owners source branded materials and execute local marketing campaigns.
FORT WORTH, Texas — February 23, 2021 — Xpressdocs announced a partnership with FranConnect to connect brand-management, fulfillment, and local-marketing capabilities with the franchise-management platform.
“Many of our franchise and multi-unit clients already find incredible value in using Xpressdocs in their day-to-day operations, so the tighter integration just made sense,” said Jaffrey Ali, Chief Product Officer for FranConnect.
The integration was designed to help franchisees source approved materials while giving brands another way to support local marketing from within the broader operating environment.
“In addition to providing FranConnect’s clients with direct access to Xpressdocs’ fulfillment center to assist with production, inventory management and distribution of branded materials, we’re excited to power a new automated direct mail option to support lead nurturing within the FranConnect platform,” said Darrin Rayner, Executive Vice President of Xpressdocs.
Neighborly, which already used both FranConnect and Xpressdocs, said the partnership could help franchise owners operate more efficiently while supporting customer loyalty.
About Xpressdocs
Xpressdocs provides brand-management and direct-marketing solutions for distributed organizations, including configurable ordering, customization, contact-center support, and fulfillment services.
