The Evolution of Franchise Sales in 2020

2020 has brought many unexpected challenges for franchise brands. How have those challenges impacted franchise sales? While franchise leads are down year to date, deals have increased — indicating that while there are fewer leads, they are higher quality leads. In the infographic below, we break down how franchise sales have changed over the course of the year, and what franchise brands can do to take advantage of the leads that come their way.

And for complete details check out our 2020 Franchise Sales Index.

Kelsey Smith Director of Digital Marketing

Kelsey Smith is a digital marketing leader specializing in B2B SaaS, AI search optimization, SEO, and demand generation. He helps organizations leverage AI, data, and marketing technology to accelerate growth and deliver measurable business results.

See Full Bio