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Keep the Dirt Out of Your Franchise Sales Data

A dirty database is a like a dirty home. When a home is messy and unorganized, it’s hard to find anything. It seems to happen in an instant, too – once one item is put in the wrong place, the mess piles up. Particularly if you have kids or live with roommates, it can be difficult to keep all the dirt from coming in.

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Effective Email Marketing for Franchise Development Success

As record numbers of people look to the proven systems of franchising for their next opportunity, it’s time to be bold and authentic with your franchise sales. Don’t let the buzz over chatbots, paid search, and social media algorithms distract you from striking up high-conversion conversations through good old fashion email. 

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3 Ways to Streamline the Franchise Disclosure Document Delivery Process

On the journey to convert prospects into franchisees, the franchise disclosure document (FDD) sign-off process is a critical milestone. A candidate must see and sign off on your FDD before moving forward in the process — so the easier you make that FDD process, the quicker you can move prospective franchisees forward and get them started on a path toward success.

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Introducing Franconnect’s Conversational AI Solution for Franchises

Today we announced our partnership with Lumin.ai to integrate conversational artificial intelligence (AI) into the FranConnect platform. Whether this makes perfect sense to you, or you’re not even sure what AI means, let’s take a few minutes to talk about what it is, why we are doing this, show you a preview of how it works, and explain why it’s different than other AI solutions in the franchising world.

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5 Things Franchise Sales Leaders MUST Do In the 2nd Half of 2020

Even as the health-related stories about the pandemic continue to evolve, the business world faces a common challenge: moving forward. Most organizations have already realized that they can’t sit back and wait. They have to put plans into action and adapt quickly as necessary. The world of franchise sales faces its own set of challenges, but also some great opportunities. As we have reached the midway point of 2020, now is a good time to zoom out and consider what you must do as franchise leaders to ensure your development efforts continue to drive growth.  Here are my Top Five Must Do’s for Franchise Sales Leaders now that we are halfway through this unforgettable year.

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Fast Lead Response Can Double Your Franchise Sales

Lead conversions must be tracked at each stage of your sales cycle. If you’re attracting the right prospects to your brand, then conversions should increase, building more predictability and reliability into your pipeline.

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