{"id":280011,"date":"2021-01-13T01:07:30","date_gmt":"2021-01-13T01:07:30","guid":{"rendered":"https:\/\/www.franconnect.com\/?p=280011"},"modified":"2024-05-06T15:56:29","modified_gmt":"2024-05-06T15:56:29","slug":"franconnect-reports-continued-success-based-on-market-leading-customer-acquisition-2","status":"publish","type":"post","link":"https:\/\/www.franconnect.com\/en\/franconnect-reports-continued-success-based-on-market-leading-customer-acquisition-2\/","title":{"rendered":"FranConnect Reports Continued Success Based on Market-Leading Customer Acquisition"},"content":{"rendered":"<h4>Leading Provider of Franchise Management Solutions Invested Heavily in Product Capabilities, Customer Services, and its Go-To-Market Organization to Help Fuel Recovery for Hundreds of Franchise Brands<\/h4>\n<p><strong><span data-contrast=\"none\">(<\/span><\/strong><strong><span data-contrast=\"none\">HERNDON<\/span><\/strong><strong><span data-contrast=\"none\">, Virginia<\/span><\/strong><strong><span data-contrast=\"none\">)\u00a0<\/span><\/strong><strong><span data-contrast=\"none\">Jan.\u00a0<\/span><\/strong><strong><span data-contrast=\"none\">13<\/span><\/strong><strong><span data-contrast=\"none\">,<\/span><\/strong><strong><span data-contrast=\"none\">\u00a0202<\/span><\/strong><strong><span data-contrast=\"none\">1<\/span><\/strong><span data-contrast=\"none\">\u00a0<\/span><span data-contrast=\"auto\">\u2014<\/span><span data-contrast=\"auto\">\u00a0<\/span><span style=\"color: #ff9902;\"><a style=\"font-weight: bold; color: #ff9902;\" href=\"https:\/\/www.franconnect.com\/\" target=\"_blank\" rel=\"noopener\">FranConnect<\/a><\/span><span data-contrast=\"auto\"><span style=\"color: #ff9902;\">,<\/span> the leading provider of franchise management solution<\/span><span data-contrast=\"auto\">s<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">for driving success in franchise\u00a0<\/span><span data-contrast=\"auto\">sales, operations, and marketing<\/span><span data-contrast=\"auto\">,<\/span><span data-contrast=\"auto\">\u00a0today announced<\/span><span data-contrast=\"auto\"> a <\/span><span data-contrast=\"auto\">significant\u00a0<\/span><span data-contrast=\"auto\">year of momentum across revenue, earnings, and customer acquisitions<\/span><span data-contrast=\"auto\">. FranConnect<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">welcomed 100 new franchise brands and multi-location businesses to its platform, while also expanding its work with approximately 50 existing customers<\/span><span data-contrast=\"auto\">\u00a0\u2014 collectively adding nearly 60,000 franchise units to the FranConnect platfor<\/span><span data-contrast=\"auto\">m.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">Overall, FranConnect supports over 800 franchise brands and over 200,000 franchise units.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">FranConnect\u2019s new clients and expanded partnerships\u00a0<\/span><span data-contrast=\"auto\">include\u00a0<\/span><span data-contrast=\"auto\">national and international\u00a0<\/span><span data-contrast=\"auto\">brands such as Sport Clips<\/span><span data-contrast=\"auto\">\u00a0Haircuts<\/span><span data-contrast=\"auto\">,<\/span><span data-contrast=\"auto\">\u00a0Hyatt,\u00a0<\/span><span data-contrast=\"auto\">Tropical Smoothie Cafe,\u00a0<\/span><span data-contrast=\"auto\">Buzz Franchise Brands,<\/span><span data-contrast=\"auto\">\u00a0Clean Juice Bar,<\/span><span data-contrast=\"auto\">\u00a0and\u00a0<\/span><span data-contrast=\"auto\">Capriotti\u2019s<\/span><span data-contrast=\"auto\">\u00a0Sandwich Shop.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><!--more--><\/p>\n<p><span data-contrast=\"auto\">\u201cDespite the economic impact COVID-19 has had on\u00a0<\/span><span data-contrast=\"auto\">the market<\/span><span data-contrast=\"auto\">,\u00a0<\/span><span data-contrast=\"auto\">franchising continues to be a strong business model that is critical\u00a0<\/span><span data-contrast=\"auto\">part of economic growth, especially\u00a0<\/span><span data-contrast=\"auto\">in capital-constrained environments<\/span><span data-contrast=\"auto\">.\u00a0<\/span><span data-contrast=\"auto\">We<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">saw a<\/span><span data-contrast=\"auto\">n immediate need to help<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">our customers navigate through the pandemic<\/span><span data-contrast=\"auto\">.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">Over the course of 2020, FranConnect\u2019s products and solutions supported improved field operations and deeper franchisee engagement through the\u00a0<\/span><span data-contrast=\"auto\">shutdowns<\/span><span data-contrast=\"auto\">, while leveraging our significant expertise in franchise development and growth to help our customers prep<\/span><span data-contrast=\"auto\">are<\/span><span data-contrast=\"auto\">\u00a0for market recovery<\/span><span data-contrast=\"auto\">. We have a deep conviction in the franchise business model and its ability to fuel economic growth and recovery,<\/span><span data-contrast=\"auto\">\u201d said Gabby Wong, CEO of FranConnect.\u00a0<\/span><span data-contrast=\"auto\">\u201c<\/span><span data-contrast=\"auto\">While 2020 was\u00a0<\/span><span data-contrast=\"auto\">an unprecedented year full of uncertainty,\u00a0<\/span><span data-contrast=\"auto\">we increased our\u00a0<\/span><span data-contrast=\"auto\">investment in<\/span><span data-contrast=\"auto\">\u00a0the business to ensure that we could continue to provide unparalleled support to our customers and be a part of the market recovery. We\u00a0<\/span><span data-contrast=\"auto\">made\u00a0<\/span><span data-contrast=\"auto\">significant\u00a0<\/span><span data-contrast=\"auto\">steps forward<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">in our products and people and\u00a0<\/span><span data-contrast=\"auto\">transformed<\/span><span data-contrast=\"auto\">\u00a0our go-to-market strategy to continue to provide u<\/span><span data-contrast=\"auto\">nrivaled\u00a0<\/span><span data-contrast=\"auto\">market leadership<\/span><span data-contrast=\"auto\">.<\/span><span data-contrast=\"auto\">\u201d<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">FranConnect\u2019s success in 2020 can be credited to its significant investments in product\u00a0<\/span><span data-contrast=\"auto\">capabilities<\/span><span data-contrast=\"auto\">, customer support and thought leadership, and an expanded\u00a0<\/span><span data-contrast=\"auto\">sales\u00a0<\/span><span data-contrast=\"auto\">leadership team<\/span><span data-contrast=\"auto\">. In 2020,\u00a0<\/span><span data-contrast=\"auto\">FranConnect rolled out new business intelligence capabilities,\u00a0<\/span><span data-contrast=\"auto\">implemented\u00a0<\/span><span data-contrast=\"auto\">pre-built playbooks for<\/span><span data-contrast=\"auto\">\u00a0opening processes, franchisee scorecard and performance tracking, and territory\u00a0<\/span><span data-contrast=\"auto\">planning<\/span><span data-contrast=\"auto\">,<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">launched\u00a0<\/span><span data-contrast=\"auto\">a\u00a0<\/span><span data-contrast=\"none\"><span style=\"color: #ff9902;\">conversational AI solution<\/span><\/span><span style=\"color: #ff9902;\" data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">to help franchisors<\/span><span data-contrast=\"auto\">\u00a0convert more leads into sales opportunities, and overhauled<\/span><span data-contrast=\"auto\">\u00a0<span style=\"font-weight: bold; color: #ff9902;\">the<\/span><\/span><span data-contrast=\"auto\"><a id=\"__hsNewLink\" href=\"https:\/\/www.franconnect.com\/how-to-streamline-franchise-disclosure-document-delivery\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: bold; color: #ff9902;\">\u00a0FDD management process<\/span><\/a> with\u00a0<\/span><span data-contrast=\"auto\">a proprietary\u00a0<\/span><span data-contrast=\"auto\">e-signature workflow<\/span><span data-contrast=\"auto\">\u00a0solution that is purpose-built for franchising<\/span><span data-contrast=\"auto\">.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">Additionally, in\u00a0<\/span><span data-contrast=\"auto\">November<\/span><span data-contrast=\"auto\">,\u00a0<\/span><span style=\"color: #ff9902;\"><a style=\"font-weight: bold; color: #ff9902;\" href=\"https:\/\/www.franconnect.com\/franconnect-opens-new-office-in-new-delhi-dedicated-to-expanding-research-and-development-for-saas-in-franchising-sector\/\" target=\"_blank\" rel=\"noopener\">FranConnect opened a new Asia headquarters<\/a><\/span><span data-contrast=\"auto\">\u00a0in the Noida region of New Delhi, India, to expand research and development for SaaS in the franchising sector.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cThroughout Buzz Franchise Brands\u2019 eight-year partnership with FranConnect, we\u2019ve seen the platform continually evolve its robust capabilities in order to grow with us. FranConnect\u2019s willingness to invest in its technology amid the COVID-19 pandemic in order to provide the franchise industry with actionable insights\u00a0<\/span><span data-contrast=\"auto\">to help us grow was crucial to our success in 2020. FranConnect\u2019s support has been unparalleled and we look forward to continuing to leverage its software solutions for many years to come,\u201d said Kevin Wilson, Chairman &amp; CEO, Buzz Franchise Brands.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">FranConnect also continued to invest in its executive team, creating new revenue leadership roles that align with\u00a0<\/span><span data-contrast=\"auto\">its<\/span><span data-contrast=\"auto\">\u00a0customers\u2019<\/span><span data-contrast=\"auto\">\u00a0core markets and specific needs. FranConnect\u00a0<\/span><span data-contrast=\"auto\">recently\u00a0<\/span><span data-contrast=\"auto\">appointed\u00a0<\/span><span style=\"color: #ff9902;\"><a style=\"font-weight: bold; color: #ff9902;\" href=\"https:\/\/www.linkedin.com\/in\/shelleyc1\/\" target=\"_blank\" rel=\"noopener\">Chris Shelley<\/a><\/span><span data-contrast=\"auto\">\u00a0as Senior Vice President of Enterprise\u00a0<\/span><span data-contrast=\"auto\">Markets<\/span><span data-contrast=\"auto\">. Prior to joining FranConnect, Shelley spent 12 years at CareerBuilder, most recently as Vice President of Sales &amp; Success, Commercial &amp; Consumer Services<\/span><span data-contrast=\"auto\">.\u00a0<\/span><span data-contrast=\"auto\">At CareerBuilder,\u00a0<\/span><span data-contrast=\"auto\">Chris was responsible for $100 Million in annual revenue across SaaS, Advertising and Data Analytics solutions across 5 business units spanning Middle Market through Fortune 100.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">FranConnect also\u00a0<\/span><span data-contrast=\"auto\">promoted<\/span><span data-contrast=\"auto\">\u00a0<\/span><span style=\"color: #ff9902;\"><a style=\"font-weight: bold; color: #ff9902;\" href=\"https:\/\/www.linkedin.com\/in\/tessa-husain\/\" target=\"_blank\" rel=\"noopener\">Tessa Husain<\/a><\/span><span data-contrast=\"auto\"><span style=\"color: #ff9902;\">\u00a0<\/span>as Vice President of SMB\u00a0<\/span><span data-contrast=\"auto\">Markets<\/span><span data-contrast=\"auto\">.\u00a0<\/span><span data-contrast=\"auto\">Husain has been with FranConnect for nearly three years,\u00a0<\/span><span data-contrast=\"auto\">and\u00a0<\/span><span data-contrast=\"auto\">most recently<\/span><span data-contrast=\"auto\">\u00a0served<\/span><span data-contrast=\"auto\">\u00a0as\u00a0<\/span><span data-contrast=\"auto\">the\u00a0<\/span><span data-contrast=\"auto\">Director of Sales<\/span><span data-contrast=\"auto\">\u00a0for Emerging and Growth Sectors<\/span><span data-contrast=\"auto\">.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">During her tenure at FranConnect, Husain has been instrumental in shaping\u00a0<\/span><span data-contrast=\"auto\">the<\/span><span data-contrast=\"auto\">\u00a0go-to-market strategy\u00a0<\/span><span data-contrast=\"auto\">for Emerging and\u00a0<\/span><span data-contrast=\"auto\">Growth Markets<\/span><span data-contrast=\"auto\">. Specifically, she formulated and\u00a0<\/span><span data-contrast=\"auto\">brought to market the Velocity Pack\u00a0<\/span><span data-contrast=\"auto\">products which have been pivotal to the company\u2019s<\/span><span data-contrast=\"auto\">\u00a0growth<\/span><span data-contrast=\"auto\">\u00a0and market penetration. \u201cHaving revenue leaders with focused responsibility in each of our distinct market segments will help us continue to drive<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">forward new products and solutions that are targeted to the unique needs of our customers in different phases of growth. I am thrilled to add Chris and Tessa to our executive leadership team. Both are\u00a0<\/span><span data-contrast=\"auto\">proven<\/span><span data-contrast=\"auto\">\u00a0revenue leaders with a focus on customer success<\/span><span data-contrast=\"auto\">,<\/span><span data-contrast=\"auto\">\u201d said Wong.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><strong><span data-contrast=\"auto\">About FranConnect<\/span><\/strong><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">FranConnect is the leading franchise management software provider. For 20 years, the FranConnect platform has served as the sales, operations, and marketing backbone for over 800 brands worldwide. Nine of the Franchise Times Top 10 Fastest-Growing franchise businesses rely on FranConnect to drive growth, improve profitability, and streamline operational performance. FranConnect customers span all sizes, growth phases, and industries and they grow 44% faster on average than the broader franchising market. Backed by private-equity investor Serent Capital, FranConnect is headquartered in Herndon, Virginia, with global follow-the-sun operations. For more information on FranConnect, visit\u00a0<\/span><span style=\"color: #ff9902;\"><a style=\"font-weight: bold; color: #ff9902;\" href=\"https:\/\/www.franconnect.com\/\" target=\"_blank\" rel=\"noopener\">www.franconnect.com<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fuel your franchise brand with our leading franchise management solutions. Delivered with exceptional customer service and a robust go-to-market strategy.<\/p>\n","protected":false},"author":17,"featured_media":283289,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[116,103],"tags":[41],"class_list":["post-280011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-mega-menu-spotlight","category-global-news","tag-press-releases"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/posts\/280011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/comments?post=280011"}],"version-history":[{"count":6,"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/posts\/280011\/revisions"}],"predecessor-version":[{"id":284853,"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/posts\/280011\/revisions\/284853"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/media\/283289"}],"wp:attachment":[{"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/media?parent=280011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/categories?post=280011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franconnect.com\/en\/wp-json\/wp\/v2\/tags?post=280011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}