Biennial Must-Attend Leadership Summit for Franchise Executives

The Summit on Best Ideas and Leadership in Franchising

One right idea is all you need to transform your franchise organization. And when you have a summit that is completely focused on discussing all of the best ideas in franchising, think about where things can go!

Why is FranConnection Different from other franchise events?

Only FranConnection brings together powerful ideas with actual implementation strategies that drive results. While other events lay out ideas, the roadmap to putting these ideas into practice often gets lost.

We guarantee that at FranConnection, you will walk away not only with scores of new ideas but a complete plan for implementing them in your franchise system.

The Leadership and Best Ideas in Franchising 2012 is a conference dedicated to identifying and discussing the best ideas in franchising. We expect each participant to bring in one great idea that they can share and several great ideas that they can pick up. You are likely to walk away with over 50+ Ideas that help you in managing each aspect of your franchise operations and take a competitive lead.

In addition, the Summit provides a unique opportunity to network with your peers, enjoy a potomac boat cruise and have a great time.

Includes Three Mastermind Workshops ($1500 Value) in Your Conference Fees

Mastermind Session 1:

Transforming Lead Generation and Franchise Recruitment

Session Leader: Bob Gappa, CFE, President Management 2000

Interactive Workshop that will show you how to develop and implement a “world-class” franchise recruitment system! You will leave the workshop with 10-20 ideas on "How To Improve Your Results And Sign More Franchise Agreements!" In addition to improving your results by using a "systems" approach your results will be increased even more using the strategies, tactics, and tools discussed during the Interactive Workshop. Attending this interactive workshop could yield you a 300% increase, or more, in the next 12 months in signed franchise agreements.

Mastermind Session 2:

Getting Your Franchise Rocket Ready to Launch

Session Leader: Bret Lowell, CFE, Co-Chair Franchising Practice, DLA Piper

Steps on Corporate, franchise agreement, registration/disclosure, intellectual property, and franchise relations that a franchisor needs to take to be well positioned so that the owner(s) of the franchisor can someday sell the company (whether to a private equity firm, a strategic buyer, the public, or other investors).

Mastermind Session 3:

Social Media and Consumer Marketing Strategies for Improving Franchisee Revenues and Profits

Session Leader: Amit Pamecha, CFE, CEO and Co-Founder FranConnect

Most franchise systems are overwhelmed with the options available for digital marketing, social media and consumer marketing. From optimizing local search to drive more traffic to their location to maximizing their presence on Social Media sites such as Facebook, Foursquare, Twitter – franchisees have their hands full. This Mastermind session is a unique opportunity to discuss a step by step approach and technologies for efficiently managing all your digital and offline marketing strategies while providing a profit roadmap to franchisees. Attending this interactive workshop could allow you to guide your franchisee increase their revenues by 20-30% by taking their marketing efforts to the next level. You are likely to walk away with over 25 strategies ranging from managing the social media monster to effectively computing ROI on your marketing efforts.